The WooCommerce Kissmetrics extension is a plugin that integrates Kissmetrics tracking into your WooCommerce store.

Kissmetrics is a web analytics tool that helps businesses track and analyze their website and marketing data to optimize their online marketing strategies.

With the WooCommerce Kissmetrics extension, you can easily add Kissmetrics event tracking to your WooCommerce store with just one click.

The plugin automates the setup for event tracking and sends the correct data to your Kissmetrics account, so you don’t need to manually add javascript or read through Kissmetrics integration guides for hours.

Once the plugin is installed, you can start getting actionable metrics for your WooCommerce store.

You can easily build a customized dashboard that shows you the metrics you care about, such as revenue over time and average revenue per customer.

You can also visualize your checkout funnel with sales funnel reports to see the percentage of people in each step of your checkout process and identify areas for improvement.

The WooCommerce Kissmetrics extension supports powerful customization, and all event and property names are customizable through the admin interface.

Customers are automatically aliased to their WordPress username or email address when logging in, and custom events can be tracked by adding a snippet to your theme.

If you are selling subscriptions on your store, the WooCommerce Kissmetrics extension also supports WooCommerce Subscriptions.

It automatically adds the appropriate Subscription events to your tracking data, allowing you to track when subscriptions are activated, suspended, canceled, renewed, and when free trials expire.

Kissmetrics can then display the churn rate, average subscription length, and your cancellation rate without any extra configuration required.

In summary, the WooCommerce Kissmetrics extension is a powerful tool that helps businesses gain insights into their customers’ behavior and preferences, optimize their marketing campaigns, and increase their revenue.

It is designed to work seamlessly with WooCommerce and Kissmetrics, and it saves businesses time and effort in setting up and configuring their tracking data.